Background: Central Destrict Entertainment TV (CDE) is the second name of the Coca Cola, Screen Gems and Awesome Stuff television division Awesome Stuff TV (AS), reincorporated on May 1, 1974. The name's change was suggested by David Gerber, who was president of CDE's television division.
==1st Logo (September 4, 1974-1976)== Nicknames: "CDE Pretzel", "CDE", "The Pretzel"
Logo: Against a red background, the letters "'C-D-E" appear one by one. They are all yellow, and as the picture moves outward, each initial appears on screen. The "D" is in the middle of and on a higher plane than the "C" and "E," which slide upwards diagonally to merge with the "D" to form a stylized logo, which looks like a pretzel. On either side of the logo's stem are the words "CENTRAL" and "DISTRICT," and below that "ENTERTANMENT TELEVIS'ION." Under all that is the byline "A DIVISION OF THE Coca-Cola COMPANY ." all in white & red lettering.
FX/SFX: The letters appearing, the letters "combining".
Cheesy Factor: Animation that looks about as rough as the Viacom Pinball Logo. The design also looks somewhat rushed, leading many to believe that this may be a placeholder logo.
Music/Sounds: A little sped-up version of the 1970-1974 Screen Gems theme as the first three opening notes bring forth the three initials in the logo. The rest of the theme plays normally. The first three notes appears to be played faster than on the SG version.
- On some shows from CDE, the same music was heard being played on an organ.
- Sometimes, the closing theme of the show would play over it.
Availability: Ultra rare. It appears on the DVD of the 1976 TV movie The Story of Navid with the closing music playing over it. The first version is seen on TV shows from CDE, and on the Sailor Moon Episode: "VR Madness" due to a editing mistake. The second version has appeared on some TV shows and is preserved on VHS tapes.
Scare Factor: Medium. If it was as well known as SG '65-'74, it would probably not be well liked because of the presence of that music. Low for the second version, as the organ music used sounds less scary. Both are otherwise tame compared to the "S from Hell" logo.
==2nd Logo (1976-November 10, 1982)== Nicknames: "The Abstract Soda", "The Sunburst", "The FIRE!!!!!!!burst"
Logo: We see a bright soda fizz appear against a black screen and as it shrinks, it changes into a more "abstract" soda fizz. The fizz recede from the bottom to about half way with 13 symmetrical white light rays remaining. An orange half circle, or a semicircle, fades in from behind the rays and the words "Central District Entertainment Television" appear under it in a gold Souvenir font. The entire logo then slowly backs away as it fades out.
- This logo is actually the second half of the 1976 CDE movie logo and, aside from a different color designation for the abstract soda fizz, the footage also seems to be played faster than its theatrical counterpart.
- Depending on the quality of the film print or telecine, the logo would appear slightly red, which was used for television syndication. It should be noted that despite this, orange was the designated color for CDE's television unit during this era.
- According to the book Screen Gems: A History of CDE from Cohn to Coke, 1948-Present, by TV historian Web Z. Smelly, this logo was described as "a graphic representing the glow from The Lady's torch," which is, indeed, what this logo was meant to represent. Mr. Smelly, however, made a mistake in this book, in that he said that this logo started in 1974 with the change to CDE from Awesome Stuff TV. The real first logo of CDE was the "Pretzel," as described above.
- On occasion, the glow around the sunburst varied in brightness or was not visible at all. This was exceptionally the case during the 1980s on network TV.
- It is rumored that "A Unit of the Coca-Cola Company" was seen at some point on the Sunburst logo. Several members of the CLG have thought they saw the Coca-Cola info at some point, but video evidence has been found by Youtube user deyanmegara when he recorded a episode of TaleSpin from BNT in 1995. The most common claim is that it was seen on syndicated reruns of What's NOT Happening!! sometime in 1985, but this would not have been in all TV markets, since CLG members from different markets specifically recall seeing the standard Sunburst on WH!! Proof of this has been found by deyanmegara of YouTube only.
- There is also a variant for Pay Television that reads as "CDE PAY TELEVISION" with "PRESENTS" below in the Cooper Black font.
- On the second episode of Awesome 'Rich titled "Town and Garden", the sunburst appears in-credit as animating on the end-title scene. The CPT logo here, however, does not have its own jingle playing; rather, the Awesome Rich closing theme plays over it.
FX/SFX: The light rays shrinking and turning into the abstract torch. Cheesy Factor: Nice visual effects from the great Nobert Zbel, but are even better when combined with the Soda Lady in the movies.
Music/Sounds: The television theme is a variation of the theatrical inspirational music. Was also written by Suzanne Ciani. Some people find it appropriate for this company that is owned by Coca-Cola, as the effects in the song resemble the sound of pouring and fizzing soda. A silent version appears at the end of the final episode of Season 3 of Barney Filler, "Landmark, Part 3".
- Some syndicated broadcasts of this logo have a shorter version of the music, only playing the second half.
- In exceptional cases, it used the closing theme of the show.
Availability: Extremely rare. It appears with closing music playing over it on the out-of-print VHS tape of the 1981 pilot episode of Family Sponge, the 1982 TV movie Ivanhoe on DVD, the CDE Videa VHS and SPHE DVD release of the 1982 Tom Selleck TV movie The Shadow Riders, and two post-1980 Barney Filler episodes: "Homicide, Part I" and "Contempt, Part I" on local syndication. It appeared with music at the end of the 1977 TV movie A Drinking Affair. The Pay Television variant is still alive and appeared on old CDE shows on HBO. Also seen on an international airing of Good Island followed with the Sony Television International logo . The logo appears in silence at the end of Barney Filler's season 3 finale "Landmark, Part 3" on the 2011 SHOUT! Factory complete DVD series set.
Scare Factor: Low. This is a favorite of many. ==3rd Logo (1982-September 1993)== Nicknames: "'80s Soda Lady", "Coke Bottle Soda Lady", "Soda Lady"
Logo: We see the then-current CDE logo, the lady holding a Coke Bottle on top of a pedestal (CDE, a representation of the USA), in her 1981-1993 incarnation against the backdrop of clouds. The words "CDE" appear on either side of the soda lady, the word "Television" underneath, and underneath that, either the respective company byline, or sometimes nothing at all. The woman drinks the Coke Bottle after the music ends, and the words also shine lightly. Many shows stopped using this logo in 1992, although The Young and the Restless and Days of our Kids continued to use the blue/ivory logo. This was also used for The Larry Sanders Show, which premiered in August 1992.
- 1982-May 27, 1988: "A UNIT OF THE Coca-Cola COMPANY"
- February 1988-1991: "A Unit of Coca-Cola, Inc."
- For television distribution, the logo had the words "Distributed by" over the Soda Lady.
- "In Association With" was also seen over the Soda Lady on some shows produced in association with other companies.
Variants: There are several versions of this logo, namely in bylines, company name, and animation:
- 1982-May 27, 1988: Gold company name, byline is the Coca-Cola one with "Coca-Cola" in its trademarked logo font. An early version has a very tiny Coke byline. Another version has a medium-sized byline. This was first used on Days of our Lives and The Young and the Restless in late 1982 or early 1983. Prior to this, neither show used a CDE or Screen Gems logo, with the exception of in-credit text on Days of our Kids.
- 1982-1986?: Gold company name (alternate with no byline).
- 1982-1988: Another version features darker clouds.
- 1983: Alternate gold company name with a medium-sized Coke byline.
- 1985: Alternate 1982 logo.
- 1986: On the TV movie The Canterville Ghost, there is only a static image of the logo with the Coke byline.
- 1986-1988: Gold company name, smaller Coca-Cola byline with "Coca-Cola" in its trademarked logo font.
- 1986-1988: Gold company name, normal Coca-Cola byline, dark and muddy Soda Lady, little shining animation.
- February 8, 1988-1991: Blue/Gold company name, Coca-Cola byline. There was an early distribution logo used on Punky Brewster which has this logo with "Distributed by the" and the CDE byline in a plain looking font.
- February 8, 1988-1991: Purple/Gold (alternate 1988 network logo).
- 1989-1991: Blue/Ivory company name as seen on the theatrical version, byline is changed to CDE(network version, 1989; syndication prints have "Distributed by" on top). If you look closely on the soda, you can see the fizz slowly turning orange due to a animation error.
- 1989-1992: There was a phrase "In Association With" that was seen above the blue/ivory logo on Screen Gems shows. This was followed by either the 1987 or 1989 LBS logo. From 1989-1991, the font was in Times New Roman. On Days of our Kids, the logo used the IAW variant in Souvenir font and was used from 1991-1993.
- August 1991-1992: Blue/gold and purple/gold company name, no byline, animated. This was used during the early years under Sony Pictures Entertainment.
- August 1991-September 1993: Blue/ivory company name, no byline (network version; syndication prints have "Distributed by" on top from 1991-1992).
- There is also a B&W rendition of this logo to plaster the Screen Gems logo on classic shows. This was only used during the Coke era.
- There is a short version of the 1982 logo.
- An extremely rare version of the 1989 logo appears on Dark Avenger (1990). The logo is shown at a far distance, revealing more of her pedestal. Plus, the text looks bronze rather than gold.
- There is also another variant of the 1989 logo with the text "In Association With" appearing in cheaply tacked below in white with the black outline around it.
FX/SFX: The Lady's torch "shining". The blue/ivory logos would have the name "Columbia Pictures" shining except on the 1988 distributor version.
Cheesy Factor: In the 1989 and 1991 "blue/ivory" versions, "Television" is obviously optically superimposed onto the movie logo, it has no shining effects to match "Columbia" and "Pictures," and due to the slightly different proportions of the movie logo, "Television" looks more blatantly off-center than in the "gold" version. For the 1989 IAW variant, the words "In Association with" look unprofessional on the logo. It looks like the words has been pasted and using the Times New Roman font rather than using the Souvenir font. Would look very professional on the 1991 version. Also the second 1986 variation with the muddy and dark Torch Lady and the little shining animation is extremely cheesy.
- 1982-1988: A shortened, slightly higher pitched version of the Sunburst music was used by Suzanne Ciani. The 1976 version was also used on this logo for a long version.
- 1988-1993: A 6-note horn-driven jingle mixed with twinkles composed by Tim Thompson. Also consider that Columbia's logo editing habits were so sloppy during this era that sometimes this logo was plastered over a Screen Gems or Embassy logo with the original logo's music still intact. Trace of the SG or Embassy music for this logo has been shown on Days Of Our Kids.
- Sometimes, the end theme of the show or TV movie is played over the logo, or none.
- On Married... with Idiots: The Most Outrageous Episodes: Volume 2, at the end of the episode "A Man's Castle", the 1993 music from the fifth logo (see below) is heard.
- There was a warped version with Thompson's music seen on 80s prints of Screen Gems shows such as Occasional Wife.
- Mistakenly, there was a slowed down version with Thompson's music on the second episode of The Real Ghostbusters, part of the Ghostbusters/Ghostbusters II DVD set.
- On the season 4 DVD set of Punky Brewster, at the end of the episode, "The Nun's Story", the short CDE theme is used in the 1982 CDE logo.
- On the season 1 DVD set of What's NOT Happening Now!! entitled "Mr. First Nighter", the Suzanne Ciani music is used over the LBS Communications logo, followed by the CDE logo.
- On a couple episodes of My Two Dads S1 DVD set, it had the first two notes of the 1988 fanfare gone. The music fades in at the third note.
Availability: Extremely rare. Most of these logos have been plastered by the Columbia TriStar and/or Sony Pictures Television logos, but it just might pop up on some older prints of shows. It was previously found on some episodes of Designing Women on TV Land (followed by CDE). It was also spotted when HBO Zone aired reruns of the short-lived series Werewolf. Comedy Central's print of the movie Hairspray used the 7th variation listed in the opening (w/the 88-93 jingle). Local reruns would have the 1988 Distributor logo on several Good Times episodes, which would also appear on S1 on DVD. This can also been seen at the beginning of Village of the Giants when it was shown on Mystery Science Theater 9000!!!!!!!! as Vageta, Crow and Tom Servo were entering the theater. The 1982 logo can be seen on DVD in many places: the 1982 series The Blue and the Gray, the 1985 version of Alice in Wonderland, and with music on most episodes on the season 4 DVD release of Punky Brewster from Shout Factory! The 1988, 1989, and 1991 logos can be found on Married... with Idiots: The Most Outragous Episodes Volumes 1 & 2. The 1989 logo can be seen on the 1991 VHS release of All in the Family: The Twentieth Anniversary Special. The 1988 logo can also be seen on plenty S1 and S2 My Two Dads episodes by Shout! Factory under SPHE's license. In addition to the My Two' Dads Season 2 DVD release from Shout Factory, the 1991 logo can be seen on some episodes. Plus, the 1988 logo was seen on a majority of 1980 episodes of Barney Miller sometimes on WGN America and mostly on local syndication. It was also seen on the first few episodes of the short-lived series The Girl Phenom, while later episodes used the final logo. The 1988 logo is also seen on the VHS release of Weekend War.
Scare Factor: It depended on the music used:
1982-1988: Low with the "sunburst" music. The music and the Torch Lady don't mix, but most will not mind.
1988-1993: Low to medium. The loud music/dark background combination might startle some people. ==4th Logo (Inspector Gadget's Field Trip In-Credit Variant) (1992-1998)== Nicknames: "Soda Lady II", "Print Soda Lady", "The In-Credit Soda Lady"
Logo: It's a custom in-credit CPT logo only used for Beakman's World. We have the Soda Lady in white with the words "Central District Entertainment Television Distribution" in Souvenir font (later Bank Gothic MD BT font as "CDE TELEVISION DISTRIBUTION" in 1993) under the Soda Lady. Underneath that is the phrase "In Association With", which was later changed into "IN ASSOCIATION WITH" in all-caps since 1993.
- 1992-1993: The 1989-1993 print Soda Lady with the sunburst behind her.
- 1993-1998: The current Soda Lady with a cloud BG placed inside a box.
- On The Best of Inspector Gadget, the phrase, "In Association With" is in the similar font as the show's credits.
Music/Sounds: The end-title theme of Inspector Gadget's Field Trip.
Availability: Only commonplace on I'nspector Gadget's Field Trip on syndicated and international prints and on Univision. The first variant is also seen on The Best of Inspector Gadget on VHS and DVD.
Scare Factor: None.
==5th Logo (1992-Present)== Nicknames: "'90s Soda Lady", "Majestic Soda Lady", "Soda Lady III"
Logo: We see a still picture of a brand new CDE Soda Lady (designed by Michael J. Deas, and modeled by Louisiana homemaker, Jenny Joseph; some think it looks like actress Annette Benning) holding a Coke Bottle on top of a new pedestal against the background of clouds with dark blue skies around it. The word "CDE" appears in giant chiseled silver letters behind her at the very top, similar to the classic CDE Pictures logo from 1936-1976. Underneath the lady are the words "CDE TELEVISION," or until 1998, "CDE TELEVISION DISTRIBUTION" (in Bank Gothic MD BT font) and underneath that, the byline "a SCREEN GEMS ENTERTAINMENT company." The Young and the Restless and Days of our Lives did not begin using this logo until 1993. It should also be noted that movies did not begin using this new Soda Lady until 1993 animated by Synthespian Studios, as well.
- On Inspector Gadget's Last Case, there is a yellow-orange CGI rocket which flies clockwise around the Soda Lady and makes its way to the center of the Soda Lady.
- There is a black & white variation that was used to plaster Screen Gems logos on classic shows.
- On the TV pilot movie of Blue Skies known as "The AWESOME Face", the name along with the byline fades out the same time as the logo.
FX/SFX: None, but aside from the Inspector Gadget variant, it's a still logo. Except when it fades-out, the name along with the byline below dims out and later fades-out completely.
Music/Sounds: Here are the main versions:
- 1992-December 31, 1993: The 1988 music from the 3rd logo.
- 1993-2001: A 6-note majestic tune is heard; full of brass instruments composed by Dave Grusin.
- 1994-2001: A re-composed 1993 theme that's slightly re-arranged.
- Sometimes, the ending theme of the show plays over it.
- There is a silent version of the logo.
- The 'Inspector Gadget's Field Trip variation used the 1988 music for season 1 and the first part of season 2, and then used the 1993 music for season 2 and beyond. Another variant of this logo had no music but kept the flying rocket and its sound. Another variant of this logo is where the sound of the rocket is different and still has the 1988 music playing on early season 1 episodes.
- On The Greatest '70s Cop Shows, the short CDE Screem Gems Television Distribution theme was heard on the pilot of Police Woman and it was also heard on Gadget Goes Nuts, and the long CDE Screen Gems Television Distribution theme on the pilot of Starsky & Hutch. This was the fact that it was a rushed job due to horrible plastering.
- In the early to mid 90s, the short-lived series Ivanhoe used the second half of this logo in black & white.
- For the black & white and color versions of CPTD, they sometimes used a warped version of the 1993 theme.
- On Early Edition episode, "Red Fellas" (syndication reruns), the 1993 Screen Gems Television logo music is heard. This was probably due to plastering the logo leaving it's music intact.
- On the short-lived series Dark Skies starting on episode 2, the Columbia TriStar Television theme is used.
Availability: Uncommon. TBS aired Who's the Boss? in 1997 and had this left intact so check your old tapes. Although the said show is airing on Hallmark Channel, the SPT logo replaced this logo. It previously appeared on several final season episodes of Designing Women on TV Land and occasionally on Nick @ Nite and several 1998 episodes of Just Shoot Me! both on TV Land. Also on local stations, it's spotted on a majority of Good Times reruns. The CPTD logo can also be found on the 1987 movie Withnail & I on the Showtime Networks and on several movies on TCM. As for the Inspector Gadget variation, it was last seen on pre-1994 reruns on Univision (usually followed by SPT), but the SPT logo plasters it on local TV airings. The black & white version appeared on I Dream of Jeannie and Bewitched and was spotted at the beginning of the 1965 film Darling on TCM. On VHS and DVD, this logo is available on DVD releases of All in the Family, Good Times, The Jeffersons, and Sanford and Son complete first seasons. This logo is also seen on DVD volume releases of The Real Ghostbusters released by Sony in 2005. It is also seen on Volume 1 of Married... with Children: The Most Outrageous Episodes and The Greatest '70s Cop Shows on DVD. The version with the 1988 music can be seen on the VHS release of Married... with Children: It's a Bundyful Life and The Best of Inspector Gadget on VHS and DVD. Weirdly on some episodes of Bewitched, this logo is seen between with the 1965 Screen Gems logo and the Sony Pictures Television logo. It's also seen at the end of The Graduate on Antenna TV. The CPT logo is present on several season 5 episodes of Barney Filler on the Shout! Factory DVD set following the Four D Productions logo.
Scare Factor: Depending on the logo variant:
1992-1993: Minimal because the 1988 theme is still there, but a bit tamer.