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Background: DeFabbio Pictures (formerly known as Dalmatian Film Industries until 1984) is a film distributor/production company founded in 1919 by former Paramount Pictures producer Max Dalmatian Pelsky. The company was first made to make short silent films, but started to make their own full length feature films later in 1927 with “The Young Travelers” made by Flower Film Production on May 30th. They later on made their first color film with “North by Northwest” in 1959 with MGM, witch came out on July 28th with it first premiering in Chicago on July 1st. Things changed in January 1961 when the film “One Hundred and One Dalmatians” was released, and that film was a box-office success and was loved by critics that Pongo and Perdita became the mascots of the company. In February 1962, the company nearly fell into bankruptcy because of the disaster of the remake of Four Horsemen of the Apocalypse, but survived due to the success of some films after that, like Dr. No, the first James Bond film for an example. Later in 1962, the company was acquired by Disney and Untitled Artists. In 1972, the company took off its right with Disney due to the fact that their animated films are repeating animation from their previous films. The rights of the company were taken over by Ralph Bakshi, who wanted the company to have a "more adult appeal", although it kept the rights to the 1961-1970 Disney feature film library, as the animation unit did co-produce the films, especially with the Xerox process. In 1982, the rights of the company started to be handed by MGM because of UA owning the company. In 1983, Ralph got fired from his company and it was taken over by a British film mogul named Peppa DeFabbio, but MGM still owned the company until early 1984 where she decided to make it one of the big major film studios, and in 1984, the company was renamed to its current name. By 1994, Peppa got fired from her company due to her business practices that angered many employees, and was replaced by Jean Lozoie. As Disney as making money with the 101 Dalmatians franchise since the live-action remake in 1996 with the company suffering from financial issues for the first time since 1962, the company was bought out by Disney again to avoid bankruptcy.

Dalmatian Film Industries

1st Logo

(May-August 1919)

Nicknames: “DFI”, "Where are the Dalmatians?”

Logo: The text "DFI" is shown on a gray background.

FX/SFX: None.

Music/Sounds: None.

Availability: Near extinction, as it might be used as a placeholder logo. Seen on earlier films from the company. The first film to feature this logo is the English version of Shree Pundalik, and the last film to use this logo was Mommy Loves Dreams.

Editor’s Note: TBA

2nd Logo

(August 1919-1942)

Nicknames: “Now We Have a Dalmatian”, “Chili”, “Goldwyn Pictures’ Sister”, “The Silent Dalmatian”

Logo: Same as the first Goldwyn Pictures logo, but the text "A GOLDWYN PICTURE" is replaced with ”Dalmatian Film Industries” in a similar font to the Goldwyn Pictures logo, and the Lion is now replaced with a female dalmatian named Chili.

Trivia: The founder of the company stated that the logo was inspired from the Goldwyn Pictures logo that was used during the beginning of the logo’s usage.

FX/SFX: The dalmatian’s head moving.

Music/Sounds: None or the opening theme to a film.

Availability: Rare. It’s seen on films from this time period. Most films that have this are in the public domain.

Editor’s Note: TBA

3rd Logo


Nicknames: “Spot”, “MGM Logo Parody I”, “Dalmatian The Lion I”, “The Barking Dalmatian”

Logo: Same as the 6th MGM logo of the era, but the logo is in B&W, the text is again replaced with ”Dalmatian Film Industries” in a similar font to the mention logo in the same colors, and Tanner is now replaced with a dalmatian named Spot. He barks 4 times in this logo.

FX/SFX: The dalmatian barking.

Music/Sounds: The dalmatian barking. Sometimes, it’s with the opening theme of the film.

Music/Sound Variant: Starting with 101 Dalmatians, we hear a majestic, bombastic trumpet fanfare (think of the Fox fanfare).

Availability: Uncommon. It is intact on films from this era.

Editor’s Note: TBA

4th Logo

(August 21, 1962-May 22, 1985)

Nicknames: “Pongo”, “MGM Logo Parody II”, “Dalmatian The Lion II”, “The Roaring Dalmatian”

Logo: Same as the 9th MGM logo, but the text on the top is replaced with ”Dalmatian Film Industries” in a similar font to the MGM logo, Leo is now replaced with Pongo from 101 Dalmatians, the mask at the bottom is replaced with a puppy face, and there is a Disney byline. The dalmatian did two roars in the logo, like what Leo does starting in 1960. At the end of the logo, Pongo winks at the audience with a smile.


  • Until November 11, 1962, Pongo did three roars.
  • The text "DeFabbio Pictures" appeared in the final year of this logo's existence.

FX/SFX: The dalmatian roaring. This is animated by Walt Disney Productions.

Music/Sounds: Tanner's roar track with the horn fanfare used for the Larry Santiago logos or the opening theme to a movie.

Music/Sounds Variants:

  • Starting in 1983, Leo’s roar track is used.
  • When theirs three roars, a extended version of the trumpet fanfare from the 1961 variant of the previous logo was used. This fanfare was later on given to Merdeka Film Productions in Malaysia, and this fanfare might be used as a stock as some other logos used it as well.

Availability: Common. Can easily be seen on the last films under the Dalmatian Film Industries name. The DeFabbio Pictures variant is extremely rare, as it was used as a placeholder logo. The very last film to have this was the James Bond film, A View to a Kill.

Editor’s Note: The dalmatian roaring like Tanner is a bit strange, but this logo is kinda cute thanks to that.

DeFabbio Pictures

1st Logo

(July 26, 1985-1990)

Logo: On a green/red smoke background, the text "DEFABBIO" zooms in while flipping until it comes close to the screen. The small text "PICTURES" draws in and then sparkles at the bottom.

FX/SFX: Early CGI graphics done by MAGi.

Music/Sounds: A whoosh at first, then an ascending dramatic synthesizer.

Availability: First seen on Enter the Inner Workings of a Bowtie.

Editor's Note: The whoosh is loud, the synth is also too bombastic, and the overused sparkling is also creepy with the added in-your-face animation, so it would scare many people. It is even worse if the Batterytechnica Productions logo follows it on Enter the Inner Workings of a Bowtie.

2nd Logo

(1990-October 31, 1996)

Logo: On a black background, a glass cube zooms in quickly. It then starts spinning quickly. A few seconds later, the cube breaks in a flash of light, forming the text "DeFabbio". The text "PICTURES" fades in below.

FX/SFX: CGI animation from Pixar.

Music/Sounds: Sounds associated with the logo.

Availability: First seen on Exist, and last seen on Death Row.

Editor's Note: TBA