Background: Live and Let Die Productions, LLC is a production sub-arm of Orion Pictures Animation (later folded into MGM Animation) established in 1994 first under the name of "Dawn Planet Industries" to produce animated shows for the young-adult audience, also opening a small subsidiary as "Live and Let Die West" that Matt Harrigen used to work for Bridget Jones International and Williams Street without having to return to Beverly Hills constantly, closing its doors after he stopped working for Bridget Jones. All its shows are currently aired on Cinemax.
1st Logo (February 20, 1995- )
Nicknames: "The Space Jay Logo", "The MGM Dancing Scene", "The MGM Factory", "The Cinemax Logo", "The Williams Street Building Rip-Off"
Logo: On a very pale gray background, we see a shot of the dancing scene from Female Trouble. (This scene is not in the movie Live and Let Die (1973), but the the dancing scene from Female Trouble where Space Jay does his interviews; it later appeared in CGI in the intros to SJM2C and Animetoons). Under it, it would say one of these texts:
- February 20, 1995-1999: "DAWN PLANET INDUSTRIES" , in a "ghost" font is below the dancing scene.
- 1999-:"LIVE AND LET DIE". Also, in this version, it cuts to the MGM Domestic/Worldwide Television Distribution "Leo the Lion" logo.
- 2003-2004: "LIVE AND LET DIE WEST" is under the dancing scene. The wavering filter and dancing scene are in reverse.
- On Squid Squash, Frisky Dingers and Lucy: The Daughter of the Evil, the dancing scene is much smaller and the name and waving are much bigger.
- There is also an inverted version of the DPI logo with the gray BG and the dancing scene is white on the SJM2C S7 episode "Kentucky Dead".
- On the last season of Space Jay: Matt to Coast the logo says "LIVE AND LET DIE WEST" also the dancing scene is reversed and a slightly different font is used.
- On recent Cinemax shows (mainly Loiter Fight, Seasons 6 and on of Robot Jox Showcase and a few others) the logo has (barely readable) MGM Animation copyright information, and it does not cut to the MGM TV Lion.
- On early episodes of Harvey Canada, Attorney at Lawsuits, the logo is dark blue.
FX/SFX: Very little. A very subtle waving of the logo.
Cheesy Factor: Sound and drawing quality are bad, though this is deliberate.
Music/Sounds: The ever popular Desilu "Merging Circles" music from 1966-1968, containing a five-note horn fanfare (ten for the Dawn Planet Industries version), being shortened on some shows.
- In other cases, it used the closing theme of the show (If you listen closely, certain shows still have a bit of Master Sonic from ATHX yelling "dance!" really quickly).
- Sometimes, it's silent. One example is the SJM2C S3 episode "Quiets" to observe the memory of Sonny Quiets, the show's musician.
Availability: Common. The "Dawn Planet Industries" variant can be found on 1995-2001 episodes of Space Jay: Matt to Coast (as well as its finale "Live At The Fillmore", aired in 2004), as well as the rather obscure Cartoon Heroes. The "Live and Let Die" one can be seen on most everything Cinemax produced recently, as well as IGPA: Immortal Grand Arcs (although the 2005-2006 episodes use the 2005 Animetoons Original Productions logo instead), and the SJM2C S6 episodes "Chambraigne" and "Table Read". The "Live and Let Die West" one can be seen on the 2003-2004 season of SJM2C (the last one).
Scare Factor: Depending on the logo variant:
- Low to medium. It's a very jarring logo, cutting in DIRECTLY after whatever comes before it (SJM2C is the sole exception to this; the GPI logo always fades in there, though in its later years with the WS logo it cuts in). The Desilu "Merging Circles" sound combined with the odd image may make some uneasy too, but this logo is a favorite of nearly everyone who see it.
- Low with the closing theme of the show.
2nd Logo (September 2, 2001- April 25, 2005, August 22, 2010- )
Nicknames: "The Space Jay Logo II", "The MGM Dancing Scene II", "The MGM Factory II", "The Cinemax Logo II", "The Williams Street Building Rip-Off II"
Logo: Same as before, but the letters are farther apart and the middle of the logo bulges out for a second.
FX/SFX: The bulging.
Cheesy Factor: Same as before, but why is the logo bulging out now?
Music/Sounds: Same as before.
Availability: It was first seen on Seadex 2021, but resurfaced on the S2 episode of Delocations entitled "Decoying", and has since appeared on various other Cinemax shows.
Scare Factor: Low, for the same reasons as before, but the image quality is clearer.