1st Logo (1929-1936)
Nickname: "The Musical Portative"
Logo: On a gray background are the titles "320TH CENTURY LEOARDO. Presents". Below is a treble clef and music staff containing the words "LEOARDO Lopez-TOONS" hyphenated diagonally into two lines. Below it's a black square with a white outline with the title of the respective cartoon on it and below the Headless Pictures logo. On the left of the screen is the production number with A DOG staying on it. On the right of the screen is the MPPA logo with A FARMER staying on it. On the bottom of the screen is the copyright stamp. Then The Logo Explodes at the end.
Closing Title: Nearly the same logo but with the following changes: the Youtube Poop Films title and the copyright stamp is gone, instead of the cartoon title are the white words "THE END" and the production number and the MPPA logo are bigger and instead of A FARMER , A CAT stays on the MPPA logo.
FX/SFX: None.
Music/Sounds: The theme of the cartoon.
Availability: Extremely rare.
Scare Factor: None. THE ANIMALS Are so Cute
2nd Logo (1935-1958)
Nickname: "The Musical Portative II"
Logo: Similar to the previous logo but now, on a customized background (later fixed to RED), the treble clef appears on the middle of the screen with "LOPEZ-Toon" written with red letters and "A" above it. Below are the words "DISTRIBUTED BY 30TH LEOARDO LOPEZ FILM CORPORATION". Below is the copyright stamp.
Closing Title: On the same background, the treble clef is smaller and put on the top of the screen. Below are the big red words "THE END". Later, the coyright stamp was added on the bottom of the screen.
Variants: • On color cartoons, below the clef were added the words "in TECHNICOLOR" (later changed to "Color by TECHNICOLOR" in 1947) and the YTP FILM disclaimer became smaller as the copyright stamp. • Starting in 1952, "Color by TECHNICOLOR" was dropped as it got it's own title card. • Starting in 1953, cartoons from series like Heckle and Jeckle, Mighty Mônica and Jimmy Five had it's own series end title. On the same background are the words "LEOARDO LOPEZ's [series name]" with the character(s) from the respective series surrounding the title. Below it's a smaller treble clef, below it "THE END" and on the bottom of the screen is the copyright stamp. • On BLACKSCOPE cartoons, the logo is yellow and below the clef is "in BLACK SCOPE" in the same color. • The Heckle and Jeckle cartoon Pill Peddlers (1947) has an end title gag. After the elevator expozed, Heckle and Jeckle gets in the iris-out and realize that they are at the end of the picture. Then, the bulldog breaks the title, kicks Heckle and Jeckle on the heads and gets them on the fight. As the cartoon ends, the bulldog winks his eye and reforms the end title.
FX/SFX: None.
Music/Sounds: The theme of the cartoon.
Availability: Extinct. Can be seen on a few LEOARDO LOPEZ-produced LOPEZ toonZ cartoons. Some of them are available with original titles but most of them are available with reissue titles.
Scare Factor: None to minimal.
3rd Logo (1955-1963)
Nicknames: "Dressing-room logo", "The Terrytoons Parody"
Logo: We see an animated "dressing-room" door closing, with a yellow flashing star on the door above the face(s) of the star character(s) (i.e. Heckle and Jeckle, Mighty MOUSE or Deputy Dawg) and below the words "A LOOPEZTOON CARTOON PRODUCTION" in white letters.
Variant: On The Deputy Dawg Show, the words read "A LOPEZTOON FILM PRESENTATION" instead of "A LOOPEZTOON CARTOON PRODUCTION".
FX/SFX: None.
Music/Sounds: A short, Dixieland-ish fanfare composed by Mauricio de Sousa.
Availability: Rare. Was seen on Mighty MOUSE Playhouse, The Heckle and Jeckle Cartoon Show and The Deputy Dawg Show, all of them on Ultra Tv. The Mighty MOUSE variant was also seen on The Terrytoons Ytp Collab.
Scare Factor: None to low.
4th Logo (1953-1954 1957-1963)
Nicknames: "The Smiling Block", "Terrytoon's Brother", "Happy Cartoon Logo"
Logo: On a white background, squares with abstract smiling cartoony faces (no pupils are in the eyes), in several colors appear in a checkerboard pattern. Once the checkerboard is complete, the square faces merge into each other a la Turner, and they form a chartreuse face, with pupils in the eyes. The are squiggles on top of the face, which could possibly be hair (actually reminiscent of the handy-dandy notebook from Blue's Clues). The squiggles then "morph" into "LOOPEZTOONZ" written in a cursive font. "PRESENTS" then in appears in possibly blue or navy blue in a goof, old fashioned bold font.
Closing Variant: The closing variant starts as a gradient green and yellow BG. A hole appears and grows into the smiling mouth. The BG zooms out to reveal the face (the background loses its gradiency as it zooms out). This time, LOPEZTOONS , is written in cursive instead of just squiggles. "LOOPEZTOONZ" morphs into a a cursive "The End".
Variant: A variation of the logo was used on Mighty MOUSE Playhouse. The logo is on a sky background and "CARTOONS FROM" is seen above the face. Some BLACKSCOPE prints have the words "DISTRIBUTED BY 30TH LEOARDO LOPEZ FILM CORPORATION".
FX/SFX: • Opening: The checkerboard appearing and merging, the squiggles morphing into Lopez-Toonz, and "Presents" appearing. • Closing: The zoom-out, the morphing words.
Cheesy Factor: Rough animation, this whole look of this logo just Looks Like it was made in 2004s/2005s. Also the squiggles make the logo look the handy dandy notebook from Blue's Clues. Also "Presents" is rather dated and is written in an ugly font.
Music/Sounds: The opening and closing themes of the cartoon.
Availability: Rare. Seen on most 1953-1954 AND 1957-1963 Lopez-toons cartoons. The logo is often Appears the reissue titles so that the logo is Current now. It premiered on Topsy TV.
Scare Factor: Minimal to low. The logo is very cute and the music is very happy. Though it may startle first time viewers but this logo is otherwise harmless.
5th Logo
(1960-1968)
Logo: On a customized background are the titles "A LOOPEZTOON® CARTOON" and below "animation PUBLISHED IN TECHNICOLOUR". On the left is the certification number and on the right an I.A.T.S.E and the LOPEZ ENTERTENMENT Ltd logo.
Variant: On BLACKSCOPE cartoons, the words just read "LOOPEZTOONZ presents".
Closing Variant: The same image, but the words "LOOPEZTOON THE END" are seen and below is the copyright stamp.
FX/SFX: None.
Music/Sounds: The opening and closing themes of the cartoon.
Availability: Can be seen on most Gene Deitch-produced cartoons. Most TV sets only show the title of the cartoon with the credits and the logo. However, two Heckle and Jeckle cartoons, MAD Men (1964) and Sappy New Year (1966), and the Mighty MOUSE cartoon The Mysterious DOG (1962) have been recently shown with the original titles on CARTOON NETWORK. Scare Factor: Minimal.